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Save time

From manual to modern

Spend more time doing what you love and less time managing your investments. M1 blends key investing principles with powerful digital technology to simplify the investing process, so you can build wealth effortlessly.

The old way
The old way



The new way
The new way

Hands-off account management

Manually calculating trades by paper and calculator
No manual trades

Stop wasting time placing trades. With M1, just build a portfolio of the investments you want, and we’ll automatically put your money to work.

Cash flowing into underweight slices of Pie
Automatic rebalancing

M1’s intelligent automation allocates money from every deposit to maintain your target asset allocation and ensure your portfolio stays on track.

Calendar of recurring funding schedule
Recurring investments

Make good financial habits effortless. Simply select the size and frequency of deposits, and watch your portfolio grow over time.

Borrow money instantly

Need money for a down payment, new car, or dream wedding? You shouldn’t have to wait or jump through hoops for a loan. Get the cash you need now without compromising your long-term investments with M1 Borrow, the flexible portfolio line of credit.


Crossed out paper form
No additional paperwork
Crossed out credit card
No credit checks
Crossed out loan officer
No loan officers
Crossed out thumbs down
No denials

Stop wasting time with your old brokerage.


Invest Now

Check the background of M1 Finance LLC on FINRA's BrokerCheck

Member of SIPC. Securities in your account protected up to $500,000. SIPC insurance does not protect against loss in the market value of securities. For additional information www.sipc.org. Securities and services are provided to clients of M1 by M1 Finance LLC, member FINRA/SIPC. Investments are not FDIC insured and may lose value. Investing in securities involves risk and there is always the potential of losing money when you invest in securities. Please consider your objectives and M1 fees before investing. Past performance is not a guarantee of future results. Using margin involves risks: you can lose more than you deposit, you are subject to a margin call, and interest rates may change. Not an offer, solicitation of an offer, or advice to buy or sell securities in jurisdiction where M1 Finance LLC is not registered.

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